Adidas is one of the most recognisable brands in the world. With its rich sporting and cultural history, the German sportswear brand endorses some of the top talent in world sport. So it’s no wonder that its Dublin offices feature a very special Creatif wall.
We were approached by interior fit out specialists Paragon to create a bespoke moving wall that allowed Adidas to display pairs of its iconic trainers whilst also incorporating the company’s iconic ‘three stripe’ branding.
The walls, installed within a large showroom area, also needed to be easy to operate, to allow Adidas’ Dublin-based staff to turn one big feature space into multiple, smaller showrooms when necessary.